Brian Gross | Episode 15

In the Season 2 premiere of In the Thickk of It, Amanda Thickk sits down with veteran publicist Brian Gross for a behind-the-scenes look at how careers are really built — and why most don’t last.

With decades of experience across music, media, and adult entertainment, Brian shares what actually happens behind the headlines. This conversation goes beyond titles and name recognition to unpack timing, strategy, credibility, and the decisions that quietly shape long-term success.

They discuss why publicity is often misunderstood, how social media has changed the game, and why visibility doesn’t automatically equal sustainability. Brian offers candid insight into reputation management, media pressure, early-career mistakes, and why chasing viral moments can damage more than it helps.

This episode is an honest conversation about discipline, relationships, and the unglamorous work that separates hype from legacy.

Listen to podcast below